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Is the Press Release Dead? Why Mass Email PR Pitching Persists, and What You Should Do Instead
“Interview: Celebrity launches AI dating app for pets, their toys at CES 2024.” “California is the second most solitaire-obsessed state, playing 3 hours and 51 minutes per year on average.” “Succession’s Brian Cox Wears Exclusive Barbosa Brooch at EMMY Awards.” “News...
Top Pharma News in December 2023
The Evolving World of Healthcare and Tech Sparks Ongoing Media Interest This month's highlights in healthcare and technology showcase a significant shift toward innovative and regulatory dynamics. Government initiatives are reshaping healthcare affordability and...
How to Pitch to Healthcare Media: Press Event for JPM Healthcare Conference Illustrates Winning Strategies
What’s the best way to get a busy healthcare reporter’s attention? What topics are of most interest to biopharma journalists in 2024? What’s the best way to pitch your biotech story? Answers to these questions – and more – were on offer at a recent panel discussion...
Expert Panel: 7 Top PR and Communications Trends of 2024
PR, communications, and media measurement are always evolving. That’s especially true for 2024 as PR professionals and their organizations stickhandle an increasingly unstable world, rampant misinformation, changing media preferences, new technologies, and other...
How Social Media Fuels Real-World Political and Social Turmoil – And What It Means for Organizations
Protesters and counter-protesters square off and descend into violence as arrests are made. A flash mob assembles and ransacks a major retailer, shoplifting thousands of dollars in items. Observers look on as a quickly organized rally spouts misinformation and hate...
Christmas Toy Trends: Innovation and Nostalgia Lead the Way
As Christmas approaches, it's clear that while blockbuster movies and TV shows influence gift choices, innovative toys often outshine those tied to well-known franchises. This year, we've analyzed over 180 toys from top lists to uncover the most popular trends in the...
Decoding the Bravoverse: Bravo’s Blueprint for an Authentic Reality Cinematic Universe
In the past Fullintel has analyzed coverage for the Barbie Movie and Coyote vs ACME. In this edition of Decoding, Fullintel dives into reality TV to demonstrate how powerful media analysis can drive a stronger understanding of societal trends. In the tea-spilling...
Top Pharma News in November 2023
The Role of AI and Technology in Modern Medicine Continue to Drive Media Coverage In the ever-evolving intersection of technology and healthcare, key themes regularly focus on groundbreaking advancements, regulatory challenges, and ethical dilemmas associated with...
Fullintel Head of Insights to Share Newest Trust Research at IPR Research Symposium
Fullintel’s Head of Insights, Angela Dwyer, will present new and original research and data on the importance of trust for brands at this year’s IPR Research Symposium on Nov. 30. Dwyer has produced three original research studies on trust factors for consumer,...
Coyote Vs. ACME: Artists Fight Back to See Animated Film Released
November is AMEC Measurement Month, and to highlight the importance of measurement, we’re looking at a number of interesting and hopefully entertaining subjects. In this first edition, we evaluate how the online artist community fought for the release of Coyote Vs....
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