Key Opinion Leader Analysis

It’s like radar for your influencer engagement.

“Not only does Fullintel have a great product, but their customer service has been second to none. They’re very responsive. It’s a media monitoring solution we can depend on.”

A dashboard-style deep dive into the influencers that matter.

Keep your insights sharp and stay on top of the social personalities that move the needle in your industry with Fullintel’s monthly Key Opinion Leaders analysis reporting.

Curated by Fullintel’s team of domain and media experts, Fullintel’s Key Opinion Leaders analysis provides detailed quantitative, dashboard-style intelligence on the media, policy, social, or other leaders that matter to your organization in an easy-to-digest, graphic style.


money pig

Save money through media expertise

Fullintel’s human-driven media monitoring and proven, field-tested processes regularly save companies between 30% to 60% of the costs of DIY or using a PR agency.


Drive opinion leader engagement

Every analysis report includes influencer contact information, so PR teams can easily engage key opinion leaders with a single click.


Industry-leading influencer intelligence

Our detailed social media analysis probes each influencer’s audience demographics and network map, providing an easy-to-interpret visual guide into who they influence most.


Always-relevant analysis

Your dedicated Fullintel media analyst knows what’s important to your industry and organization, ensuring full visibility into the highest value influencers.

The power of advanced influencer analytics

We combine a high-level view of overall influencer activity with a detailed analysis of key opinion leaders’ social media activity affecting your specific organization, industry, or topic of choice. Influencers are evaluated by a range of metrics, including:


  • Network mapping
  • Audience demographics, including age, interests, location, occupation, and income
  • Engagement rate and total engagement
  • Total reach and audience growth
  • Volume trend and most engaged posts
  • Top subtopics and most active social media channels
Media Analysis Report

leader analysis slide 1

Media Analysis Report

leader analysis bottom slider 2
leader analysis bottom slider 1

Influencers for every use case and industry

Our high-touch expert curation process means you never miss out on the most influential opinion leaders across a range of use cases and industries, including:

  • Health care
  • Pharmaceuticals
  • Government & regulatory
  • Energy & utilities
  • Technology
  • Tourism
  • Consumer/retail
  • Finance

Criteria on who constitutes an influencer is developed based on your input and Fullintel’s proprietary methodology, which evaluates influencers based on the required topic, publishing frequency, audience reach, and engagement level on relevant content.

Never miss a post (or metric) that matters

All reports are powered by Fullintel’s award-winning news monitoring, social listening, and data analysis teams – the most expert and accurate in the industry. Discover deep insights on the audience composition of key opinion leaders, which influencers have the most traction and visibility, and the topics and subtopics earning the most attention among specific audiences.

Let Fullintel be your managed services partner for media monitoring, executive news briefs, and media analysis reporting.