by Andrew Koeck | Mar 28, 2023 | Blog, Media Monitoring
The pharmaceutical business is a complicated, highly regulated business vertical with plenty of complex communications challenges for PR professionals. These challenges – and the opportunities they present – is Fierce Pharma’s annual Pharma PR & Communications...
by Andrew Koeck | Mar 23, 2023 | Blog, Media Monitoring
A Fullintel mixed-method research paper on trustworthiness and its impact on public and media perception has won the Arthur W. Page Center Benchmarking Award at the International Public Relations Research Conference (IPRRC). The paper, entitled “A Matter of Trust:...
by Jim Donnelly | Mar 16, 2023 | Blog, Media Monitoring
Although the term “thought leader” is commonly used in marketing, PR, and consulting circles, “it’s for the market, the community, to decide on whether or not you’re a thought leader,” says Wall Street Journal and USA Today bestselling author Craig Dowden. After...
by Angela Dwyer | Mar 8, 2023 | Blog, Media Monitoring
It’s International Women’s Day this week, and as I prepare for maternity leave with the birth of my fourth child, I wanted to share some things I’ve learned about managing work and time off while having and raising a little one. Having a child is one of the most...
by Andrew Koeck | Mar 7, 2023 | Blog, Media Monitoring
Fullintel Head of Insights Angela Dwyer has joined nearly 20 of her industry colleagues as a 2023 AMEC Rising Star of Communication Measurement. AMEC’s Rising Stars program, now in its third year, is meant to celebrate “upcoming measurement leaders (and recognize)...
by Eswari Vasudevan | Mar 3, 2023 | Blog, Media Monitoring
Google’s AI Medical Chatbot Draws Skepticism From Medical Professionals Artificial Intelligence urges the pharma industry to reorganize business models and rationalize biopharma manufacturing as it enhances financial decisions and speeds up time-to-market....
