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Spotting (and Eliminating) Fake News: Tips From the Media Monitoring Experts

Andrew Koeck

Although it may seem like it at times, fake news is nothing new.  Governments and other organizations, for example, have employed propaganda on countless occasions during wartime to diminish enemy morale and bolster their own. And anyone who has ever...

Social Listening 101: How to Monitor TikTok and Instagram Stories for Mentions of Your Brand

Eswari Vasudevan

Sifting through the noise on social media can be time-consuming and challenging for PR teams at the best of times, especially for those at large organizations with massive social media footprints. But what about when your organization is mentioned on a...

The Six-Year History of Fullintel (and What’s to Come) in 7 Bullet Points

Andrew Koeck

The team and I were recently having one of our regular meetings (via video conferencing, of course) when we realized that as of this month, Fullintel will have been providing media monitoring, executive news briefings, and media analysis services to our clients for...

The Hidden Costs (and Pain) of DIY Media Monitoring and Executive News Briefs

Fullintel

For most PR teams, daily executive news briefs to stakeholders are one of their most important deliverables. Also called “daily briefs” or “executive news briefs,” they’re typically distributed in the morning via email and are composed of the most relevant news items...

The Golden Rules of PR Pitching: Tips, Tricks And Horror Stories From a Former Editor

Jim Donnelly

Journalists and editors see a lot of story pitches from a lot of people. In many cases, they see so many that they have a difficult time escaping The Pitch: They’re often bombarded with story requests at lunches, sports games, and other social events (back when we...

The Hidden Costs of Daily Executive News Briefs

Fullintel

How much does it cost to produce morning news briefs? If you’re doing them in-house or through a PR agency, you’re probably paying too much. Fullintel crunches the numbers to uncover the hidden costs and employee stresses associated with in-house news brief production.

What Fullintel Has in Common With Apple, Facebook, YouTube and HBO: Human Curation

Andrew Koeck

HBO’s relatively new recommendation website is a fun piece of technology. It’s got a slick user interface, insightful and interesting show reviews, and even lets users sample each show for free. It’s also driven by the most advanced neural network in existence – the...

Fullintel Shortlisted for 2020 AMEC Award in Crisis Comms

Fullintel

Fullintel is proud to announce that we’ve been shortlisted for a 2020 AMEC Award for best crisis comms measurement and reporting. Fullintel engaged its 24/7/365 crisis monitoring offering to assist a major (unnamed) public company with monitoring and reporting on a...

Fullintel Offers Flexible, No Commitment COVID-19 Crisis Media Monitoring

Andrew Koeck

In the age of coronavirus, crisis media monitoring and measurement has taken on a whole new meaning and urgency as organizations and individuals grapple with our rapidly shifting landscape. We’ve already written, in a previous post, about how crisis media monitoring...

The Top 4 Ways to Improve ROI Through Real-Time Event Media Monitoring

Andrew Koeck

It’s the evening before your organization’s big event, and you’re anxiously running a well-worn event checklist through your head one last time: Did I remember to set up credentials with the right media and influencers? Did the keynote speakers all submit their...

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