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IABC World Conference Promises a Deeper, More Immersive Experience Than Ever Before

The International Association of Business Communicators (IABC) World Conference is one of the PR and communications community’s most anticipated events of the year, and for the first time since the pandemic will be held in Canada. IABC/Toronto, the world’s largest...

ChatGPT Is a Risk to Students… Unless They Learn This One Neat Trick

Each and everyone of us is our own little ChatGPT: The things we learn, read, and discuss are how we train our own mental models. What ChatGPT can do is house more information in one place, in a state that’s ready to use, than ever before – and with that comes a risk...

The Top Creative Software Tools for Marketing, PR, and Comms Professionals

Marketing, communications, and PR professionals are busy people who often need to get creative at a moment’s notice.  But these workloads can be improved – and creative juices piqued more efficiently – through the magic of technology.  Here are some top tools that can...

PR News’ Brand Reputation Summit to Offer Valuable Lessons in Safeguarding Brand Health

Protecting brand health is a full-time job, but there’s no easy-to-digest manual to illustrate the best way of doing it – until now, that is. That’s because the PR News Brand Reputation Summit brings together a clutch of expert speakers and thought-provoking topics to...

AMEC Global Summit on Measurement and Evaluation Set to Kick Off in Miami

We’re just a few sleeps away from some of the world’s most influential minds in media measurement and evaluation coming together for three days of rich discussion on the impact of communications.  The International Association for the Measurement and Evaluation of...

How to Conduct a Communications ‘Hotwash’ – or After-Action Report – Following a PR Crisis

In the military and emergency preparedness communities, after-action reports – also known as “hotwashes” – are vital to ensure teams stick to the plan and execute at a high level while learning from their mistakes. The same is true for those in the communications...

Top 2023 PR and Communications Webinars and Virtual Events

Public relations is an ever-changing industry – so much so that even industry veterans often feel compelled to sharpen their skills, or develop new ones, through webinars and virtual events.  That’s why we’ve compiled this list of 2023’s top recurring or one-time...

Why We Launched Fullintel’s Enhanced Trending Dashboards

Think, for a moment, about how you live your life.  Do you listen to music on Spotify, Soundcloud, Apple Music, or other streaming services? If so, you likely use the app’s data-driven insights on your music-listening habits. The same goes for FitBit, Apple Watch, or...

Fullintel’s Angela Dwyer Honored With PR News’ 2023 Top Women Award

Fullintel’s Head of Insights Angela Dwyer has been named a PR News Top Women Award winner for 2023 in the Industry Champions category, for her contributions to original research that has advanced the public relations industry. The most senior female executive at...

Top Pharma Stories from March 2023

Joe Biden's Call to Lower Insulin Prices Sparks Media Interest The pharmaceutical industry is undergoing a significant transformation, largely spurred by technological innovations, to meet the needs of a growing global population amid recent pandemics and natural...

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