by Angus Nguyen | May 22, 2024 | Blog, Media Monitoring
It all started with a fun idea – what if we could human-render the Fallout AI filter that was trending on social media? And would it be possible to make a video go viral by triggering certain engagement metrics in a coordinated, global effort?Well, we tested it out...
by Jim Donnelly | May 15, 2024 | Blog, Media Monitoring
Social media has always been full of impostors and fake people, from X’s armies of bots and spam accounts to that person we all know on LinkedIn. But they’ve all got nothing on the next wave of influencer marketing: Virtual influencers powered by A.I. and lifelike...
by Angela Dwyer | May 9, 2024 | Blog, Media Monitoring
This month’s top news in the pharmaceutical industry sees a shift toward both innovative breakthroughs and enhanced regulatory frameworks. The financial fallout from the Change Healthcare cyberattack exposed critical vulnerabilities in healthcare cybersecurity,...
by Angus Nguyen | May 8, 2024 | Blog, Media Monitoring
Have you seen the hit show on Amazon Prime? We’re not just talking about a ‘hit’ here – we’re talking about a smash hit. According to Prime, the show pulled in 65 million viewers in its first 16 days of availability. It has also been lauded as one of the best...
by Angus Nguyen | May 2, 2024 | Blog, Media Monitoring
In the world of sports, the uniform is more than just clothing; it’s a symbol of identity, performance, and sometimes controversy. Recently, Nike found itself at the center of a heated debate over the design of the Team USA women’s track uniforms for the...
by Angus Nguyen | Apr 24, 2024 | Blog, Media Monitoring
For the first year ever, Coachella didn’t sell out. And yet it’s still an undisputed truth that the festival remains a top global event, with over 35,000 media mentions in the month of April alone. As the dust settles on another electrifying weekend at Coachella, the...
